Services

Service Areas

Pricing and Discount Policy

Are your sales teams constantly under pressure to lower prices?

Stop profit leakage by implementing pricing analytics and discipline.

If you are facing challenges such as:

  • Discounts given without clear reason
  • Discounts given without compensation by providing fewer services or benefits
  • Pricing doesn’t consider customer value
KRAEMER can help you to stop profit leakage and leverage your turnover and profit!
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Digitalization via CRM

Are your relevant customers excited about the interaction with your company?

Improve customer experience by aligning your team to support your customers.

If you are facing challenges such as:

  • Important customers unhappy with your response time
  • Unstructured and scattered customer information
  • Sales teams not timely aware of every customer interaction with other areas of your company
KRAEMER can help you improve your customer experience and leverage your turnover and profit!
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Sales Force Incentives

Are your sales teams protecting your profits and pushing for new launches?

Motivate your sales employees and align them with your company goals.

If you are facing challenges such as:

  • High frequency of significant discounts
  • High deviation in performance among the sales force
  • Low commitment to selling the new generation of products
KRAEMER can help you align your sales force incentives with your company goals to leverage your turnover and profit!
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Customer Segmentation

Are your sales teams overloaded while your profitability is not increasing?

Allocate your resources where you can best leverage your sales performance.

If you are facing challenges such as:

  • Unsharp view of the most promising and reliable customers
  • Foggy rules: time and budget – investment per customer
  • Territories with different potential, but same cost to serve
KRAEMER can help you differentiate your customer approach to leverage your turnover and profit!
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Sales Funnel

Do you have enough opportunities to achieve your sales targets?

Improve your sales forecast predictability and your sales win rate.

If you are facing challenges such as:

  • Unreliable sales forecasts and target setting
  • Inexistent customer buying probability tracking
  • No clear guidance regarding which deals to focus on
KRAEMER can help you bring more predictability and a higher sales win rate to leverage your turnover and profit!
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Value Selling via Customer Experience

Are you facing challenges to sell your product benefits?

Make the value for the customer the center of the negotiation.

If you are facing challenges such as:

  • Sales pitches not adjusted to customer situation
  • Customer objections not satisfactorily addressed
  • Lack of alignment among sales employees to present the unique value of your products
KRAEMER can help you to adapt your sales pitch to the customer situation and to leverage your turnover and profit!
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Service Methods

Assessment

Know in which areas you can leverage your business results
  • Interviews and analysis
  • Areas prioritization by importance, efforts to implement and quick wins
  • Implementation scenarios considering your resources
KRAEMER provides you with an efficient assessment which will be the basis for a solid implementation to leverage your turnover and profit!

Projects

Implement realistic projects profiting from best practices and knowledge transfer
  • Evaluation of the best practices that fit your challenges
  • Project plan: benefits, goal, milestones, timeline and resources
  • Solution adapted to your resources
  • Employee development and knowledge transfer
With KRAEMER, the knowledge stays in your company, and you can be sure to be using the right tools and methods to leverage your turnover and profit!

Development

Get a fast lane to develop your own sales excellence leader and knowledge center
  • Development of your employee to be a Sales Excellence leader
  • Development of your Sales Excellence team, with your employees
  • Development of your own Sales Excellence department
KRAEMER saves you time and money, supporting you in the set-up of your own sales excellence department!

Workshops

Expand your knowledge about the fundamental methods to leverage your sales performance
  • Fundamental Sales Excellence methods and benefits
  • Hands-on exercises based on your own situation
  • Sales Excellence frameworks and best practices
KRAEMER brings Sales Excellence knowledge, best practices, benefits and tips for a successful implementation to your team!